OTT Development
Launch Scalable, Engaging Streaming Platforms That Keep Viewers Coming Back
We deliver seamless, high-performance OTT (Over-The-Top) experiences across devices — with monetization, personalization, and global reach built in.
The streaming landscape is a broad and competitive marketplace. Video streaming platforms have become an important tool for expanding audience reach, improving content distribution, and generating revenue through subscriptions or advertising. Launching and maintaining successful OTT (Over-The-Top) platforms however requires more than just technical expertise - it demands a partner who understands the unique challenges of media delivery, user experience, and scalability.
Engineering impact with
Our Experience
Econify brings over 10 years of specialized media technology experience to OTT development, with a proven track record working with industry leaders like Endeavor Streaming, Vevo, and Univision. We have been at the cutting-edge of OTT development, delivering a number of platforms that have seen great success.
We provide:
Deep understanding of streaming-specific challenges like content rights management, metadata standards, and distribution protocols
Pre-built components and architectural patterns specifically designed for media applications
Strong relationships with key media technology vendors and platform providers
Challenges We Solve
The challenges of developing a streaming platform broadly encompass a fragmented, complex ecosystem. That includes smart TVs, gaming consoles, streaming sticks, and various other proprietary devices. If you are looking to launch a video streaming platform or have already launched one, you will probably have asked yourself:
"How can we deliver seamless content across all devices?"
"Are we losing subscribers due to poor streaming performance?"
"Can we scale our platform to handle growth?"
Our Process
Our OTT development engagements are customized to align with your content strategy, audience reach, and platform goals.
We will evaluate and scope:
Platform architecture and technology selection
Cross-device UI/UX and playback consistency
Video player integration and customization
Content management and metadata modeling
API and CDN strategy for scalable delivery
Authentication, entitlements, and subscription flows
Analytics, user engagement, and personalization
Deployment pipelines and app store compliance
What Sets Us Apart
Technology Breadth:
Our expertise spans dozens of platforms including obscure, low power devices and TVs.
Domain Expertise:
Our deep understanding of streaming workflows ensures solutions that address industry-specific challenges.
Performance Focus:
We implement best practices for optimization at every layer of the stack to ensure fast, responsive applications.
End-to-End Capabilities:
From cloud architecture to application development, security, and deployment automation, we cover the entire technology lifecycle.