Discover how AI is being applied across industries today at our next Inside AI.
Inside AI
Inside AI with Econify hosts: Pete Pachal
Wed, Aug 6, 2025
Join us for a special webinar on September 26th 11:00am ET / 4:00pm London featuring Pete Pachal on "AI and the New Shape of Content: From Discovery to Creation"
AI is transforming how people engage with content—prompting creators to rethink their roles as AI-generated summaries redefine discovery. At the same time, generative tools are blurring traditional boundaries: engineers are working with editorial instincts, while creatives are adopting product mindsets.
In this webinar, we’ll explore how content-focused teams are adapting to these shifts. With real-world examples like Good Tape, you’ll gain practical takeaways for navigating this evolving landscape.
What you'll learn:
- How to design prompt-driven, collaborative systems
- Ways to embed editorial judgment into AI tool
- Strategies for building trust and transparency into AI workflow
This session is ideal for product leads, CTOs, and forward-looking content strategists seeking actionable insights to shape the future of AI-driven content work.
Join us on September 26, 2025
Pete Pachal is the founder and CEO of The Media Copilot, a newsletter and podcast about how generative AI is changing the media. He also teaches courses on how to use AI tools for journalists and communications professionals, and has consulted on AI for The Washington Post and the BBC.
Pete has a long career in journalism, previously holding senior roles in global newsrooms such as CoinDesk and Mashable. He’s appeared on Fox Business, CNN, and The Today Show as a thought leader in tech and AI. Pete also puts his encyclopedic knowledge of Doctor Who to good use in his other popular podcast, Pull To Open.
Previously...
Inside AI has hosted a range of speakers and industry experts sharing how companies are putting AI to work:
- Jason Smith - Publicis Group on "Code Red: AI's Acceleration & Our Response"
- Joe Meersman - Gyroscope AI on "AI in Media: The Future of News and Fake News in an AI Age"
- Lauren Wallett - Creatrix SaaS Inc on "The Challenges of AI and Design Thinking"
- Peter Yared - Layer3.news on "Preparing Companies for Strategic AI Implementation"
If you're interested in revisiting highlights from past discussions—back when we called this our AI Working Group—you'll find a curated selection of summaries below.
