Rolling Stone

As of October 8, 2024

mobile

Homepage

B
Econiscore
The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
B Grade: Your peer percentile is above average, ranging between 60% to 79%.
C Grade: Your peer percentile is average, with a score between 40% and 59%.
D Grade: Your peer percentile is below average, falling between 20% and 39%.
F Grade: Your peer percentile is significantly below average, below 20%.

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42%
Performance
17%
30-Day Change
71%
Peer Percentile
Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

Detected Category: News & Broadcast Media

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Summary Chart Vendors

Key Metrics

The essential markers all sites should work on

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Accessibility

78%

Best Practices

39%

SEO

92%

Web Vitals

Score

Largest Contentful Paint

2.15

Interaction To Next Paint

0.2

Cumulative Layout Shift

0.41

First Contentful Paint

1.59

First Input Delay

Time To First Byte

0.53

Lighthouse

Score

First Contentful Paint

2.5

Speed Index

18.3

Largest Contentful Paint

4.4

Total Blocking Time

16.2

Time to First Byte

Cumulative Layout Shift

Influential Vendors

The most impactful 3rd party packages

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VENDOR

MAIN THREAD

BLOCKING

TRANSFER SIZE

DoubleVerify

Main Thread:

3708ms

Blocking:

2941ms

Transfer Size:

211.03kB

blogherads.com

Main Thread:

4531ms

Blocking:

2297ms

Transfer Size:

557.36kB

Integral Ad Science

Main Thread:

5435ms

Blocking:

1813ms

Transfer Size:

234.51kB

Rubicon Project

Main Thread:

2642ms

Blocking:

1625ms

Transfer Size:

243.16kB

Google/Doubleclick Ads

Main Thread:

2285ms

Blocking:

1525ms

Transfer Size:

449.27kB

Cloudflare CDN

Main Thread:

3916ms

Blocking:

1162ms

Transfer Size:

710.74kB

167 additional vendors which combined compose <3.7% impact

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Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

Cumulative Layout Shift

76%

0.41 → 0.1

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue

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Performance

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all

Profile

Owner

Penske Media Corporation

Website

rollingstone.com

Founded

November 1967

Category

News & Broadcast Media

Description

Rolling Stone is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its coverage of rock music and political reporting by Hunter S. Thompson. In the 1990s, the magazine broadened and shifted its focus to a younger readership interested in youth-oriented television shows, film actors, and popular music. It has since returned to its traditional mix of content, including music, entertainment, and politics.

Headquarters

New York, NY, U.S.

Profile Source

Wikipedia