Economist

As of October 15, 2024
  • D
    Econiscore
    The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
    A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
    B Grade: Your peer percentile is above average, ranging between 60% to 79%.
    C Grade: Your peer percentile is average, with a score between 40% and 59%.
    D Grade: Your peer percentile is below average, falling between 20% and 39%.
    F Grade: Your peer percentile is significantly below average, below 20%.

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  • 34%
    Performance
  • 17%
    delta up
    30-Day Change
  • 32%
    Peer Percentile
    Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

    Detected Category: News & Broadcast Media

    Have further questions?

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Key Metrics

The essential markers all sites should work on

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Accessibility
93%
Best Practices
82%
SEO
92%
Web Vitals
Score
Largest Contentful Paint
2.07
Interaction To Next Paint
0.12
Cumulative Layout Shift
0.23
First Contentful Paint
1.9
First Input Delay
Time To First Byte
1.36
Lighthouse
Score
First Contentful Paint
3
Speed Index
6
Largest Contentful Paint
11.1
Total Blocking Time
11.8
Time to First Byte
0.4
Cumulative Layout Shift
0.26

Influential Vendors

The most impactful 3rd party packages

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VENDOR
MAIN THREAD
BLOCKING
TRANSFER SIZE
Google Tag Manager
Main Thread:
3173ms
Blocking:
2650ms
Transfer Size:
726.04kB
permutive.app
Main Thread:
3018ms
Blocking:
1609ms
Transfer Size:
114.67kB
Google/Doubleclick Ads
Main Thread:
1363ms
Blocking:
1122ms
Transfer Size:
246.79kB
TikTok
Main Thread:
509ms
Blocking:
401ms
Transfer Size:
144.31kB
New Relic
Main Thread:
697ms
Blocking:
354ms
Transfer Size:
35.77kB
Facebook
Main Thread:
370ms
Blocking:
240ms
Transfer Size:
84.22kB
32 additional vendors which combined compose <1.1% impact

Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

Read more about the methodlogy



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$55,578
in revenue
By improving:
Cumulative Layout Shift
57%
0.23 0.1

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue
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Performance

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Profile

Owner

The Economist Group

Website

economist.com

Founded

September 1843

Category

News & Broadcast Media

Description

The Economist is a British weekly newspaper printed in demitab format and published digitally. It focuses on current affairs, international business, politics, technology, and culture. Based in London, the newspaper is owned by the Economist Group, with its core editorial offices in the United States, as well as across major cities in continental Europe, Asia, and the Middle East. In 2019, its average global print circulation was over 909,476; this, combined with its digital presence, runs to over 1.6 million. Across its social media platforms, it reaches an audience of 35 million, as of 2016. The newspaper has a prominent focus on data journalism and interpretive analysis over original reporting, to both criticism and acclaim.

Headquarters

Westminster, London, England

Profile Source

Wikipedia