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As of December 14, 2024

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Econiscore
The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
B Grade: Your peer percentile is above average, ranging between 60% to 79%.
C Grade: Your peer percentile is average, with a score between 40% and 59%.
D Grade: Your peer percentile is below average, falling between 20% and 39%.
F Grade: Your peer percentile is significantly below average, below 20%.

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25%
Performance
-4%
30-Day Change
17%
Peer Percentile
Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

Detected Category: News & Broadcast Media

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Summary Chart Vendors

Key Metrics

The essential markers all sites should work on

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Accessibility

88%

Best Practices

57%

SEO

85%

Web Vitals

Score

Largest Contentful Paint

2.58

Interaction To Next Paint

0.38

Cumulative Layout Shift

0.31

First Contentful Paint

2.05

First Input Delay

Time To First Byte

0.54

Lighthouse

Score

First Contentful Paint

6.3

Speed Index

20.4

Largest Contentful Paint

12.5

Total Blocking Time

8.3

Time to First Byte

Cumulative Layout Shift

Influential Vendors

The most impactful 3rd party packages

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VENDOR

MAIN THREAD

BLOCKING

TRANSFER SIZE

osano.com

Main Thread:

4242ms

Blocking:

1343ms

Transfer Size:

105.75kB

Google Tag Manager

Main Thread:

1995ms

Blocking:

1199ms

Transfer Size:

583.99kB

mmvideocdn.com

Main Thread:

2295ms

Blocking:

1071ms

Transfer Size:

609.31kB

Bing Ads

Main Thread:

1034ms

Blocking:

907ms

Transfer Size:

47.39kB

Google/Doubleclick Ads

Main Thread:

1908ms

Blocking:

877ms

Transfer Size:

958.28kB

Ad Lightning

Main Thread:

1130ms

Blocking:

474ms

Transfer Size:

212.57kB

142 additional vendors which combined compose <2.3% impact

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Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

Cumulative Layout Shift

68%

0.31 → 0.1

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue

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Performance

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Profile

Owner

Tribune Publishing

Website

https://www.chicagotribune.com/

Founded

June 1847